Job Description

Job Highlights Title Senior Analyst (Marketing) Type Full Time Experience Not Indicated Function Marketing/Analysis Location New York, NY, United States Company American Express Company Profile American Express is a globally integrated payments bank. It provides financial services with access to products, insights, and world-class experiences. Job Profile The bank is searching for a Senior Analyst (Marketing) who will join the Cross-Channel Strategy Team, designed to articulate, build, and bring to market best-in-class cross-channel marketing strategies to accelerate efficient revenue growth and drive customer loyalty. Serve as a trusted partner to product teams and marketing teams, and will be responsible for developing and implementing effective go-to-market strategies for New Product Launches and other strategic x-channel or x-product initiatives. Require close collaboration with a variety of Enterprise teams, including Product, Prospect, and Customer Growth Marketing, Offer Strategy, Business Development, Legal, Compliance, and Technology teams. Education Level Not mentioned , yet a High School Diploma will be a plus Work Experience Possess work-related experience (a plus) Duties/Responsibilities Marketing Activation: Support your immediate and cross-functional teams to deliver launches on time and jump in when custom needs and roadblocks arise Marketing Plan Development: Collaborate with product, marketing strategy, brand, marketing channel, and MET teams to build effective go-to-market strategies that align with initiative goals and facilitate implementation across Prospect & Customer Growth channels Marketing Planning & Analysis: Partner with product and brand teams to assess market trends, customer research and insights, map evolving product positioning, and support capabilities development to deliver impactful marketing Partner Communications: Manager internal communications to enable greater speed and agility and improve marketer and broader working team experience. Serve as the point for cross-marketing updates, creative reviews, critical issues, and project updates at all levels Team Documentation: Manage and support internal team processes and resources such as playbooks, operating models, and channel guides. Skills/Knowledge/Abilities Ability to communicate, concisely, and with conviction to a variety of partners at all levels and influence outcomes Ambition to make an impact in a fast-moving, multifaceted, growth environment and operate fluidly between strategy and execution to deliver flawlessly. Fast learner and strong attention to detail to deliver innovative ideas and solutions and provide value to partners A natural standout colleague who can deliver results resourcefully in a highly collaborative and fast-paced environment Project management and organization skills to effectively manage and drive multiple initiatives across different work streams simultaneously, along with diligent documentation Strategic and creative problem solver who can support building and implementing plans from the ground up, including analytics, research, creativity, capabilities, and metrics. Benefits/Perks 20+ weeks of paid parental leave 6% Company Match on retirement savings plan Bonus incentives Career development and training opportunities Competitive base salaries Comprehensive medical, dental, vision, life insurance, and disability benefits A flexible working model with hybrid, onsite, or virtual arrangements Free access to global on-site wellness centers Free and confidential counseling support Free financial coaching and financial well-being support Employer’s Statement American Express is an Equal Opportunity Employer. The bank makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. #J-18808-Ljbffr BPM-PR Firm

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